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About Brian Atwood

Since launching his own label in 2001, Brian Atwood has beguiled the fashion industry with his indelible shoe designs. A champion of both modernity and drop-dead glamour, Atwood brings his impeccable creations alive with an added jolt of raw sex appeal. This unique sensibility is informed by the designer’s authentic American roots as well as by a European sophistication he has nurtured for the last two decades.

A key aspect to the Brian Atwood allure is the label’s exclusivity. It is a niche brand of supreme technical quality that is entirely made in Italy. Atwood runs the business in an old-school manner, overseeing every design drawn, material selected, and construction detail. Consciously avoiding overexposure and mass production, Atwood has positioned his label as a luxury boutique venture run with rigorous personal involvement.

Brian’s operation is dedicated to the craft of luxury. His designs, materials, product and messaging are punching well above their weight - garnering global recognition from and a devoted following of die hard fans. All of this has been executed in the same quiet, laid-back manner in which Atwood himself operates. Without over promotion, the Atwood brand is still for many women a serendipitous discovery, offering that exceedingly happy moment when the perfect, special shoe is unearthed, worn and worshiped for a lifetime.

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10. Be Humble