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About Asics

ASICS® was founded on the belief that the best way to create a healthy and happy lifestyle is to promote sports. In fact, ASICS is an acronym from the famous Latin phrase "Anima Sana In Corpore Sano," which translates, "A Sound Mind in a Sound Body." Originating in Kobe, Japan over fifty years ago, ASICS shoes and ASICS clothing were introduced to the United States in 1977. Throughout the years and running beyond today, the ASICS philosophy imparts an incredible story of athletic performance and technical advancements.

ASICS shoes, apparel and bags are produced in a wide assortment to meet the needs of men, women and kids. ASICS has produced products filled with technological designs and features such as the revolutionary ASICS® GEL® Cushioning System. The ASICS® GEL-NIMBUS® and GEL-KAYANO running shoes benefited from such innovation and have enhanced the running experience for so many ASICS mens and ASICS womens aficionados. So on any given day, a runner can get fitted from head to toe with ASICS running clothes and running shoes. A feat Kihachiro Onitsuka would be very proud of to this day.

Running is one focus for this brand as ASICS produces products for training, volleyball, wrestling, track & field, cheerleading and field sports. ASICS kids shoes and ASICS kids clothing are made for the younger athletic market. Rounding out the brand’s product offering are ASICS bags to help meet the demands of your sporting desires.

To date, ASICS continues to put forth quality tested products designed to stand the rigors of elite and amateur athletes alike. Willing to try something new, and always staying ahead of the curve is how ASICS manages to stay true to it's namesake.

Asics Reviews

  • ASICS by GEL-Cumulus® 15 Overall Rated: 5 stars! Comfort Rated: 5 stars! Look Rated: 5 stars! Aug 30, 2014 Anonymous from Santa Cruz, California

    I always wear a size 10 but had to return the size 10 and order 10-1/2 which fit perfectly. Of course, Zappos handled the exchange with ease and speed. The shoes are super comfortable and good looking. I am very happy!

  • ASICS by Gel-Kayano® 20 Overall Rated: 5 stars! Comfort Rated: 5 stars! Look Rated: 5 stars! Aug 30, 2014 Linda Reinke from Idaho

    I love Asics and especially like the color. However, this particular shoe was a half size larger than others I have purchased.

  • ASICS by GEL-Fortius™ TR Overall Rated: 5 stars! Comfort Rated: 5 stars! Look Rated: 5 stars! Aug 30, 2014 Anonymous

    I love these shoes! I got them specifically for weight training and Turbo Fire (kickboxing, dance, high impact, for those who don't know). I initially ordered my normal shoe size (6) and had to return them for a size larger (same size as my Asics running shoes). At first, after doing a HIIT workout, I noticed my toes were numb. the toebed is rather stiff. however, I decided to stick it out and see if they "broke in". I'm so glad i did! Now they don't hurt my toes at all! They're actually very comfortable, and even though the gel is minimal (because it's a minimalist-style shoe!), it's there and it makes a difference. My knees don't hurt doing all that jumping anymore like they used to when I was using my running Ascis. I think the fact that these are minimalist-style helps you learn proper form so that's probably why my knees dont' hurt anymore. with the running shoes, you can't feel the ground well enough to ensure you are using proper form. I love the colors, too. And the inside message: Be Better Than Yesterday is a really awesome touch! I do feel that the lateral support would have been greater had I stayed with the 6 but the toe bed was just too short and tight. In the 7, my toes can move freely, but there is not as much lateral support as I think this shoes was designed to provide. But if I lace them tight enough, it's usually not too much of a problem. They do run small! The width felt perfect with the 6 and maybe a touch too wide in the 7, but I have very narrow feet. I also have very high arches and these shoes have not given me arch pain!

  • ASICS by Gel-180™ TR Overall Rated: 3 stars! Comfort Rated: 3 stars! Look Rated: 3 stars! Aug 30, 2014 Jeff from Fgo

    Didn't feel like other Asics I've owned, narrow in the toe & for some reason hot!? My feet seemed to sweat in these...? I tried inserts but finally just bought some Keens that I love.

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